The Firm

Global Retail Real Estate Advisory for Brands, Owners & Investors

Senior retail real estate expertise across global markets, delivered with boutique-level attention.

Built for complex retail growth

Senior advisory from market strategy to retail execution.

CRED advises brands, owners, and investors across market entry, site selection, leasing, development, construction, and portfolio strategy. Our senior team works across North America, EMEA, and APAC, bringing local execution and institutional discipline to complex retail growth.

The Team

Principals & senior advisors

Portrait of Chad Lundeen

Chad Lundeen

Retail Real Estate, Design & Construction

North America, EMEA & APAC

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Portrait of David Ortner

David Ortner

Landlord Development & Construction

United States

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Portrait of Ed Church

Ed Church

Retail Real Estate, Design & Construction

North America, EMEA & APAC

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Portrait of Elan Sippel-Feldman

Elan Sippel-Feldman

Founder & Managing Principal

North America, EMEA & APAC

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Portrait of Fernando Ciccarelli

Fernando Ciccarelli

Retail Operations & International Market Entry

North America & APAC

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Portrait of James Lee

James Lee

Retail Real Estate

Korea

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Portrait of Mark Brown

Mark Brown

Retail Design and Construction

EMEA & APAC

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Portrait of Raphael Maranda-Desprez

Raphael Maranda-Desprez

Retail Real Estate Investments & Advisory

North America & EMEA

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CRED

Global Retail Advisory: Strategy, Real Estate, Operations, Investment

Offices

New York · Philadelphia · Boston · Montreal · London · Paris · Shanghai · Seoul

Working Globally

© 2026 CRED Advisors, Inc. All information confidential and for discussion purposes only.

© 2026 CRED Advisors, Inc. All information confidential and for discussion purposes only.

www.cred-advisors.com

www.cred-advisors.com